Google India unveiled a cricket World Cup campaign promising cricket fans a uniquely interactive experience through the Internet.
The campaign will help users write, share, debate and enjoy the cricket world cup through an integrated platform of Google . Google will be ensuring that all Google India fans will get personalized experience through Google desktop, personalized homepages, Blogger, and Orkut. Google has also launched special landing page called Cricket India!.
In blogger, Google has tied up with Former Captain Krish Shrikant as Special Blogger host. you can check Krish's blog at blogspot. And even Google has also reached large mass of Indian people with help of it's own social networking called Orkut. Krish will bring interactive comments on It's Orkut Community called world Cup with Krish!
My Two Cents,
So, On this World Cup Google has ensured that Everything will be nothing but Only Cricket! And it's open secret that Google is trying very hard to promote themselves in India by reaching direct to target audience.